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FEATURE ARTICLE
October 2004

From Burnout to Renewable Energy: Sustainable Design for Careers
By Deborah Gavrin Frangquist


Our colleagues in the "hard" disciplines of architecture, industrial engineering, and urban planning use the principles of whole-system design, lean thinking, and radical resource productivity to design sustainable buildings and communities. I have found that my most productive and satisfying work as a career consultant has implicitly followed these principles. The next step is to learn from our successes and increase our ability to design careers that sustain the human spirit.

Whole-system career design. Clients come to us because they are distressed, whether by job loss, impending graduation, overwork, or growing dissatisfaction. Distress often restricts their ability to imagine solutions more specific than "a job" or "less stress." Applying our career development expertise to these limited objectives usually means repeatedly responding to our clients’ fears and objections ("I’m too shy to do informational interviews. Why can’t I just send out my resume?"), and expending a lot of our own energy to get clients to take baby steps. Our efforts may result in incremental improvement in their work lives, just as adding insulation may increase comfort in a badly built house, but they are unlikely to learn how to wisely steer their own careers.

Whole-system career design means working with our clients to create career solutions that address multiple issues, designing careers which support people’s whole lives by restoring their energy, encouraging their creativity, and making it possible for them to also attend to the other things they value in their lives, such as family, health, and community.

    Some years ago a young attorney consulted me. She worked for a corporation that had included her in a formal mentoring program for promising young women. The mentoring program was helping her recognize that she didn’t feel entirely at home in big business. She researched career options and identified non-profit fundraising as much more satisfying for her. But she didn’t think she could afford a pay cut, since she was committed to supporting her husband’s graduate studies.

Whole-system design starts with the end in mind and designs to create the desired result. When obstacles appear, rather than assessing them in isolation, it looks for solutions that work for the whole system. I might have told my client, in view of the apparent obstacle that corporate law pays more than fundraising, "Then let’s see what we can find within your corporation that would at least be more satisfying than what you’re doing." Instead, I suggested that she and her husband look at their total income and at their savings and plan together for the next several years.

    Her husband suggested that he slow his studies and take on more consulting gigs to produce income. Shortly thereafter, one of her informational interview contacts asked her to apply for an open position at a large university, where fundraising salaries are relatively high. She applied, was offered the position, accepted it, and has since been promoted.

Lean thinking is about eliminating waste. Taiichi Ohno, of Toyota, defined waste as "any human activity which absorbs resources but creates no value." Rethinking value is critical in reducing waste. In career development as in manufacturing, understanding value entails asking customers about the experience they want and then providing that experience. When we assist clients to identify what they value most, and to distinguish their best work from the many other valuable kinds of work in the world, they are better able to proceed with wise career investigation and decisions.

    Two years ago, my former client’s husband consulted me. He was shortly to complete his MA in a rather academic field, yet he was not certain he wanted to teach at the college level. He wondered whether he really wanted to complete a Ph.D, even though in some ways that seemed the easy pattern to follow. He now enjoys teaching in an independent high school, and he and his wife are among my best referral sources for new clients.

Wasted human energy, satisfaction, and creativity can be subtle to discern, yet we have all seen the greater value created when people acknowledge doubt and dissatisfaction and do both the inner and the outer work of seeking what they truly want. Whether they change jobs, change careers, or change their attitude toward work, relationships, community activities, or leisure, their lives and hearts are enlarged by rethinking value, and they bring more to everyone they interact with.

Radical resource productivity means receiving the same or greater output by expending fewer resources. For people at work, the scarce resources are time and personal energy. A business consultant says, "I have become quite passionate about telling other people that they can in fact get paid for what they love. . . . For a long time I thought it was almost selfish or some kind of a character defect that I only wanted to do what I wanted to do . . . and it really wasn’t until I began to work as a consultant that it got to be okay, that I realized that . . . it’s okay to just step out and make a business around what interests you the most. . . . There’s another piece of it. It’s also easy for you." The ease she speaks of is characteristic of flow states. It is enormously productive, including sparking more energy and more creativity for the worker, thus magnifying productivity even more. It is a "positive addiction," a pleasurable state that humans naturally seek to access repeatedly. When work and career produce flow, they enhance relationships, health, spiritual practice, and other areas of life where flow can also exist, creating a synergy that maintains itself. Balance becomes a result of flow, rather than a result for which we must thrive.

Working with clients in this way produces the same synergy for us as career practitioners. We become more productive and happier as we become more and more accustomed to the experience of flow. Sustainability is the opposite of burnout and the antidote to subtler losses of joy and enthusiasm. It enables people to experience work, in the words of Kahlil Gibran, as "love made visible."

I am indebted to Natural Capitalism, Creating the Next Industrial Revolution, by Paul Hawken, Amory Lovins, and L. Hunter Lovins (Little, Brown and Company, ©1999) for introducing me to concepts of sustainable design and sustainable engineering.